Why isn’t there a law to prevent Google from selling trademarks as keywords in their AdWords (pay per click)?
Yahoo and MSN do not allow companies/individuals to purchase someone’s trademark as one of their keywords in a pay-per-click campaign. Why isn’t there a law regarding this?
One Response
interested dude
09 Feb 2010
Not so sure what is wrong with this. As long as the advertisers are not abusing the trademark in their ad’s, whats the difference. If I type gateway computers in a search engine, why should dell not tell me they have a sale going on.